About and Info:
It is a platform that provides all types of delivery services to customers in various cities. It also operates a bike taxi service to the users. It was first started from the WhatsApp group and helps friends, family, neighbors to get their work done like pick some documents from home, delivery of groceries, send something to friends, boss, clients. Now it is a fully app-based service that promises to get work done in less than 60 minutes.
- Founder: Kabeer Biswas, Ankur Agarwal, Dalvir Suri, and Mukund Jha
- Founded: July 2014
- Headquarter: Bangalore, Karnataka.
Funding Investors:
- Dunzo raises total funding of about $81 million.
- Fund of $650k was done by Blume ventures, Aspada ventures, and other investors including Rajan Anandan, Md of Google India, and Sandipan Chattopadhyay in 2016.
- In 2017 it received a fund of $12 million from Google and other investors.
- In 2019 it received a fund of $45 million from Lightbox Ventures, 3K Capital, STIC ventures, and Google
Business Model:
All activities from taking orders from customers to the fulfillment of the orders to delivery all these practices are done by themselves. They earn from delivery, specific commissions from the partner’s store, and also increase the price according to the requirement of the customers and demands in cities.
Marketing Strategies:
- Social media
- Online advertisements
- Offline advertisements in the newspaper
- Collaboration with Google and other known companies.
- Promises to delivery of items in less than 60 minutes.
Challenges Faced:
- Gaining the trust of customers
- Fewer staff members
- Traffic in cities
- Delivery of alcohol was stopped due to regulatory challenges
- Fewer promotions
- Competitions among other apps such as swiggy, zomato, etc.
Successive Factors:
- Delivery options
- Delivery on time
- Availability of essential items at doorstep
- Provides various services such as restaurants, groceries, fruits, and vegetables, send packages, medicines. Meat and fish, pet supplies, health and wellness, gifts, Bike ride, and other stores.
Result:
It is one of the leading online delivery platforms with 24*7 services. The services of Dunzo are provided in Chennai, Bangalore, Pune, Hyderabad, Noida, Mumbai, Jaipur, New Delhi, Gurgaon. It was also featured in LinkedIn top startup list 2019 in the 13th position.
Hope you like it……….